Your Strategy Map tells a story.
A strategy map is a diagram that shows your organization's strategy on a single page. It’s great for quickly communicating big-picture objectives to everyone in the company.
With a well-designed strategy map, every employee can know your overall strategy and where they fit in. It helps keep everyone on the same page, and it allows people to see how their jobs affect the company’s strategic objectives.
If you’re using balanced scorecard software, your strategy map will also show how your organization is performing at a glance. Each bubble is automatically colored red, yellow, or green based on your actual measures and the goals you set for them.
This article assumes that you know about the general idea of balanced scorecards. If you’ve never heard of them, don’t worry. We’ve written a short article that will get you up to speed in no time.